The Role of Media in Conflict Management: A Secondary and Critical Analysis

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Faculty of Mass Communication, Cairo University

Abstract

Looking back at the Syrian regime since 2011 till the ousting dated 8\12\2024, the concept of conflict management is empathized in Syrian media during those 13 years. Being a relatively new concept to media studies, the current research is bifold. First, the research encompasses a thorough literature review utilizing secondary analysis, empathizing the concept from multiple perspectives. Media including social media have been used as a pathway for conflict resolution by promoting dialogue, mediation, and reconciliation processes. These media narratives have been central in influencing public opinion within critical events. Yet, at the same time, the media proved to be equally capable of playing the role of promoters of strategic communication processes in post-conflict societies.
The second part of the paper utilizes critical analysis to dwell upon employing conflict management as a tool to enforce the past Syrian regime’s agenda. Findings manifest four research perspectives of the concept in hand. Discussion speculates the indecisiveness of Syrian media’s future same as the political circumstances.

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