The role of Egyptian electronic newspapers in the face of fake news and the disclosure of facts: A case study for the newspaper Al-Masry Al-Youm

Author

Marketing and International business, College of Management and Technology, Arab Academy for Science, Technology & Maritime Transport

Abstract

The aim of this study is to try to monitor, characterize and analyze the nature of the role played by Egyptian electronic newspapers in the face of fake news, as a case study for Al-Masry Al-Youm newspaper, as well as an attempt to characterize the mechanism and methodology of evaluation used by Al-Masry Al-Youm newspaper, monitoring and characterizing the roles of communicators, and identify how to verify misleading information and fake news.
The analytical study relied on the Content Analysis tool and analyzed the content of the Masry Fact page, which specializes in countering fake news, and spanned the time period from May 2021 to June 2023, while the field study adopted the non-standardized interview tool to collect data.
The study found that fake news spreads during times of crisis (political - military - economic - social), "which ranked first (27.69%), while the category of "occasion periods" came in second place (23.08%).
Explained that Al-Masry Al-Youm newspaper uses reverse image search, reference to the original data, Advanced Search in search engines for the headline of the news, in addition to using the Google Kelm tool, using the InVid website, InVID, YouTube, datafor, and using the TinEye tool, as tools to verify fake news.
The results indicated that fake news aims to attract the public to get viewing rates and achieve a trend, spoil local and international relations, destabilize security and stability, distort certain institutions and entities, and mislead public opinion by falsifying the truth.

Keywords

References

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